Known as a Color Run in English and called Toma Color in Spanish, it’s the fastest growing race event in history. A 5km run where participants jog through 4 to 6 stations manned by a handful of staff who douse them with brightly colored, harmless powder throughout the course. Arrival at theDSC_0105 finish line, each participant showered in a rainbow of colors, can’t help but turn into a party you have to see to believe…
You’ve probably seen at least one API photo coverage of those recent rad rages called Color Runs (in Spanish it’s Toma Color) where hundreds of runners get doused in puffs of brightly colored, harmless, powder as they run or walk or dance their way through a 5k course to raise money for a charity or other altruistic cause. Popular in the U.S. for the last couple of years, they’ve now extended to most of the world including Brazil, Mexico, Colombia, Puerto Rico and other countries.
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