In Part II of our ongoing series about the impact our home port will have on Puerto Peñasco, we established how and why the cruise passenger market is such a different breed of tourist than all the other segments in the industry, and how the cruise industry benefits from knowing more detail about their passengers’ cruise experience than any other provider of tourist services in the industry.
To summarize the cruise passenger mindset from what the industry has learned and on which the industry stays über current: A spoiled passenger is a satisfied passenger, which makes for a repeat passenger. Simple enough, right? The simple answer is, yes, it is a simple formula.