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Special Event Caterer Jerry Cáñez Is Known for Quality and Service

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Jerry Cáñez was born with a passion for quality and service and knew his career was to be in the food and beverage business from an early age. Even though his love of the service industry came naturally, Jerry worked hard to earn his expertise in the culinary arts, restaurant management and organization, as well as the specialized fields of banquets and weddings. In fact, if you attended the Sonoran Resorts 3rd Annual Las Vegas Night for Charity on July 5th of this year, you’re already familiar with Jerry’s ability to put on a delicious buffet as he catered that affair…

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Potpourri Page—Short Shorts of All Sorts

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Sometimes so much is going on in our little slice of paradise by the sea that we can’t address the many short subjects with proper attention in our blog. To handle the hodgepodge of dangling subject matter, we invented the Potpourri Page to appear on our blog site and in Jim’s monthly newsletter to cover those short subjects that deserve updates, follow-ups and reminders and keep you out of trouble, make you 46% smarter, and 11% more likely to lead the conversation in a social gathering. Read on…

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PART VI: Economic Impact of Home Port on Puerto Peñasco

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In Part V of our impact study we discussed ways a destination like ours could duplicate the very effective methods cruise lines have been using for forty years that have led to their continuous growth. That is to ask questions and listen to the answers, then give them more than they asked for.

Before we delve too deeply into the marketing science of garnering the valuable information that reveals what would make a cruise passenger a potential vacationer to our little slice of paradise by the sea, let’s take a macro look at the complex considerations of cruise operators just to select ports of call and itineraries.

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Surprises in Store for 3rd Annual Sonoran Resorts Las Vegas Night for Charity, Starting at 7:00 PM, Saturday July 5th, 2014!

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There are no wrong reasons to grab a buddy or significant other and mosey on down to your favorite little slice of paradise by the sea for a weekend of fireworks, fun and friends, both new and old, a scrumptious five entrée Mexican buffet with all the trimmings in a comfortable yet classy Las Vegas style atmosphere of the beautiful Los Volcanes ballroom in the luxurious Sonoran Sky beachfront condominium resort…well, except space is limited to 300 people and the big night is this coming Saturday!

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BooBar, One of Malecon’s Most Popular Hang Outs, Continues to Sizzle!

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With happy customers leaning out the large windows beckoning to ambulant visitors on the main street below, it’s hard, nearly impossible, not to find and climb the steep stairway leading to the contagious revelry permeating throughout the colorful décor of the BooBar. It’s small but never seems cramped, and the views from either side lead to the street action below on the Malecón or to the infinite beauty ever-abounding upon the Sea of Cortez…

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PART V: Economic Impact of Home Port on Puerto Peñasco

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In Part IV of our Impact study, we defined some areas of infrastructure needed to accommodate the cruise passenger market that aren’t as obvious as those normally envisioned. We discussed how simple the formula is that cruise lines themselves have been using for 40 years that is credited as crucial to their phenomenal growth over that period. It has to do with spoiling (not just satisfying) the passenger. This simple philosophy…

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Potpourri Page—Short Shorts of All Sorts

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Sometimes so much is going on in our little slice of paradise by the sea that we can’t address the many short subjects with proper attention in our blog. To handle the hodgepodge of dangling subject matter, we invented the Potpourri Page to appear on our blog site and in Jim’s monthly newsletter to cover those short subjects that deserve updates, follow-ups and reminders to keep you out of trouble, make you 46% smarter, and 11% more likely to lead the conversation in a social gathering. June is definitely one of those Potpourri Page months. Read on…

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